College of Applied Studies BUSINESS-Niš, Serbia
SAFETY AND RISK MANAGEMENT THROUGH SMART SOLUTIONS IN SPORTS FACILITIES
This paper analyzes the application of smart technologies in risk prevention and safety management within modern sports facilities. Contemporary stadiums increasingly rely on video analytics, artificial intelligence, RFID/NFC systems, digital ticketing, digital twins, and agent-based simulations to monitor crowd behavior, improve access control, and support real-time operational decision-making. These technologies contribute to the prevention of incidents, optimization of crowd flow, and more effective evacuation planning. The study also highlights the legal, ethical, and cybersecurity challenges related to privacy protection, AI governance, and data security. The findings suggest that the effectiveness of smart safety systems depends on their integration into broader risk management strategies, institutional policies, and operational procedures. Smart technologies are therefore positioned as an important resource for improving safety, sustainability, and management efficiency in contemporary sports infrastructures.
Copyright (c) 2026 Milan Stanković, Aksana Chmyha, Ioanna Siotropou (Author) https://creativecommons.org/licenses/by-nc/4.0
THE ROLE OF FINANCIAL FORENSICS IN THE PREVENTION AND DETECTION OF MONEY LAUNDERING
Financial forensics comprises multidisciplinary methods used to identify, analyze, and document financial irregularities and criminal activities. In modern conditions, money laundering involves complex and adaptive schemes that often exceed traditional control mechanisms, increasing the importance of financial forensics in AML systems. It enables the identification of suspicious transaction patterns, risk assessment, and a deeper understanding of financial flows, thereby enhancing AML effectiveness.This paper examines the theoretical framework, key methodologies, and tools of financial forensics, as well as its role in investigation, reporting, and institutional cooperation. Particular emphasis is placed on integrating forensic methods into prevention, transaction monitoring, and decision-making, along with ensuring the evidentiary robustness of findings. Financial forensics is thus a key component of modern anti-money laundering efforts, whose effectiveness depends on its integration into broader risk management and institutional frameworks.
Copyright (c) 2026 Gruja Kostadinović, Marija Ilievska Kostadinović (Author) https://creativecommons.org/licenses/by-nc/4.0
MANAGEMENT IN LOGISTICS: INTEGRATION OF ARTIFICIAL INTELLIGENCE AND TECHNICAL COMMUNICATION
This paper analyzes the integration of artificial intelligence (AI) and technical communication in contemporary logistics management, based on the premise that successful AI implementation extends beyond the technological dimension and requires systemic organizational and communicational integration. Drawing on recent literature in logistics, supply chain management, and technical/professional communication, the study identifies key factors for managing AI implementation: strategic positioning and use-case selection, data governance and system interoperability, model lifecycle management (MLOps), digital twins as an integration infrastructure, as well as explainability (XAI) and risk management. Special attention is given to the role of technical communication in data standardization, documentation of AI systems, ensuring transparency and institutional trust, and facilitating interorganizational coordination within supply networks. The findings indicate that technical communication functions as both an integrative and control mechanism, enabling operational reliability, scalability, and sustainability of AI solutions in logistics systems. It is concluded that the synergy between AI technologies and structured communication protocols forms the foundation of modern, transparent, and manageable logistics management in a digital environment.
Copyright (c) 2026 Aleksandra Pavićević (Author) https://creativecommons.org/licenses/by-nc/4.0
STRATEGIC MANAGEMENT OF SPORTS ORGANIZATIONS IN THE CONTEXT OF DIGITAL TRANSFORMATION: A THEORETICAL FRAMEWORK AND IMPLICATIONS FOR SPORTS MARKETING
This paper analyzes the strategic management of sports organizations in the context of digital transformation, with a focus on implications for sports marketing. The aim of the paper is to develop an integrative theoretical framework linking digital transformation, organizational capabilities, and value creation in sport. The study is based on a review of contemporary literature on digital strategy, dynamic capabilities, and digital innovation. Digital transformation is conceptualized as a strategic shift involving the reconfiguration of business models and positioning within digital ecosystems. The findings indicate that sports marketing is evolving from a promotional function to a strategic function focused on managing relationships, data, and fan value, with increasing importance of analytics, personalization, and digital monetization. The paper contributes to the literature by integrating strategic management and sports marketing into a unified conceptual framework.
Copyright (c) 2026 Dejan Dašić (Author) https://creativecommons.org/licenses/by-nc/4.0
IN SHORTLY ABOUT STRATEGIC HUMAN RESOURCE MANAGEMENT IN SPORT
Strategic management of human resources is the handle of harmonizing the human assets of a certain sports organization or club with its vital objectives. This implies that HR exercises such as enrollment, preparing, inspiration and rewards are arranged and actualized in such a way as to back and accomplish the company's commerce objectives. Key administration of human assets is a connect between the company's office in charge of human assets and characterized strategies, points of interest and objectives. Procedure as a way of acting is showed through two huge areas, inside and externally.
Copyright (c) 2026 Siniša Franjić (Author) https://creativecommons.org/licenses/by-nc/4.0
VIOLATION OF THE ETHICAL CODE THROUGH SENSATIONALIST REPORTING ON THE INFORMATION WEBSITES IN SERBIA
Market-driven journalism, combined with the rise of the internet and social media, has significantly influenced media operations. Consequently, media content often becomes low-quality, unethical, and sensationalist, with clickbait headlines that misrepresent the truth. This study examines violations of the Ethical Code of Serbian Journalists in sensationalist reporting in digital editions of Politika and Kurir. The analysis focuses on the “Chronicle” sections published from July 28 to August 27, 2025, emphasizing principles of truthfulness, responsibility, and privacy. Content was evaluated based on clickbait use, objectivity, tabloid language, speculation, and coverage of sensitive topics like family tragedies and violence, including respect for privacy and dignity. Results reveal various ethical violations and differences in professional approaches, highlighting a crisis in media ethics where commercial interests override journalistic standards. This leads to lower information quality, loss of public trust, and a reduced space for serious public debate. The study calls for stronger ethical oversight, increased media accountability, and systematic future research.
Copyright (c) 2026 Elena Deleva (Author) https://creativecommons.org/licenses/by-nc/4.0
INTEGRATING ARTIFICIAL INTELLIGENCE INTO SMART CITY STRATEGIES FOR SUSTAINABLE URBAN TOURISM
This paper analyses the role of artificial intelligence in the development of smart city tourism, with particular emphasis on the opportunities and challenges of its application in Serbia. The aim of the study is to examine the direct application of AI in the tourism industry of smart cities, the key barriers to its implementation, and future directions for development. The paper is based on a systematic review of relevant scientific literature, as well as strategic and institutional documents related to the development of smart cities, tourism, and artificial intelligence in Serbia. The results indicate that AI has significant potential in the areas of personalization of tourism services, visitor flow management, smart mobility, cultural heritage preservation, and sustainable resource management. At the same time, the study identifies obstacles related to underdeveloped digital infrastructure, limited data availability, high implementation costs, and insufficiently developed institutional capacities. The successful application of AI in smart city tourism in Serbia requires an integrated, strategic, and sustainable approach, supported by stronger cross-sectoral cooperation and technological modernization.
Copyright (c) 2026 Nevenka Popović Šević (Author) https://creativecommons.org/licenses/by-nc/4.0
APPLICATION OF THE STRATEGIC BALANCE SHEET METHOD FOR DEVELOPING A SCALE OF RELATIVE COEFFICIENTS
: Capital structure planning represents an important component of asset management and can significantly contribute to increasing the value of a company. The primary objective of financing is to identify an optimal combination of capital sources that, given a certain level of investment and assets, reduces financing costs while maximizing the overall firm value. However, in practice, various challenges and inconsistencies arise, making it difficult to determine the optimal capital structure. Therefore, it is necessary to establish clear guidelines and apply appropriate analytical methods. This paper applies the strategic balance method, which enables the identification of the most important factors influencing capital structure. Its application allows for a systematic analysis and facilitates the identification of weaknesses in the existing capital structure, thereby supporting more effective financial decision-making.
Copyright (c) 2026 Ivan Milojević, Aleksandar Rajković , Ivan Murar (Author) https://creativecommons.org/licenses/by-nc/4.0
PERCEPTIONS, HABITS, AND EXPECTATIONS OF YOUTH IN THE CONTEMPORARY DIGITAL ENVIRONMENT
Contemporary young generations are growing up in a dynamic digital environment shaped by the internet, mobile technologies, and social networks. This paper examines the habits, attitudes, and expectations of young people within the topic “Digital Horizons: A Round Table for the New Media Era,” focusing on digitalization, media literacy, marketing, economy, and environmental awareness. The research is based on a survey conducted among 110 young respondents using a structured questionnaire with 28 questions. The study analyzes the relationship between sociodemographic characteristics, digital practices, trust in media, and the influence of social networks on opinion formation. Particular attention is given to digital literacy, online shopping habits, the role of influencers, and perceptions of technological and environmental changes. The findings may contribute to improving educational, media, and development policies aimed at young people in the digital era.
Copyright (c) 2026 Marko Pavlović, Saša Marković, Marijana Milunović, Biljana Vasev (Author) https://creativecommons.org/licenses/by-nc/4.0
Copyright (c) 2021 Goran Jeličić (Author) https://creativecommons.org/licenses/by-nc/4.0
POLICE HELICOPTERS IN YUGOSLAVIA 1960-1990
The paper gives an overview of helicopters used in the police (militia) in Yugoslavia from 1960 to 1990. A brief history of each of them is given.
Copyright (c) 2021 Nebojša Đokić (Author) https://creativecommons.org/licenses/by-nc/4.0
RAKIA MARKETING MISTAKES AND HOW TO AVOID THEM
The aim of this paper is to improve the business of Serbian brandy (rakia) producers. One of the main reasons for the bankruptcy of small businesses is their self-confidence in the uniqueness and quality of their products and the indirect determination of high prices. With a marketing approach, i.e. knowing the wishes and attitudes of consumers and with proper communication with target markets, this mistake can be avoided. Using the 4P marketing mix model, the marketing mistakes made by small distilleries were highlighted. Comparing the Serbian brandy market with the whiskey market, which is more than a billion times bigger, the author argues that Serbian rakia producers neither know their consumers nor know what flavors and types of brandy they can place on the market. The author concludes that the basic problem in the marketing of Serbian brandies is the determination of unrealistically high prices above the purchasing power of consumers, which is the result of a completely unrealistic and unfounded attitude that Serbian rakia is among the highest quality spirits in the world. This paper is the first work that focuses on the marketing of local Serbian brandies, which is its greatest value. The contribution of this paper is that it abounds in practical advice and instructions on how to increase the success of Serbian brandy producers in the market of spirits.
Copyright (c) 2021 Slobodan Adžić (Author) https://creativecommons.org/licenses/by-nc/4.0
THE ECONOMIC GROWTH RATE AS A DETERMINANT OF FDI INFLOW IN TRANSITION
Attracting foreign direct investment is one of the key assumptions of transitional model of economic development and economic restructuring applied in almost all European countries in transition. Bearing in mind that one of the main determinants of FDI attractiveness of the market, the question is to what extent the rate of economic growth determinant of FDI inflows. The research conducted in this study included 16 countries in transition in the period 2001-2011 . years . Results showed a positive but not statistically significant correlation between foreign direct investment and economic growth in these countries.
Copyright (c) 2021 Krstan Borojević, Olgica Nestorović, Nebojsa Borojević (Author) https://creativecommons.org/licenses/by-nc/4.0
KEY ACCOUNT MANAGEMENT: CUSTOMER ANALYSIS AND SELECTION-CREATION OF ADDITIONAL VALUE
The primary goal of key account management is to develop longterm relationships with customers who are critical to a company's success in order to achieve the company's goals and strategies while also gaining a competitive advantage in the market. In today’s global economy and information society in which we live and work, accomplishing a company’s goals is becoming increasingly difficult. Competition has shifted from a local to a global scale, and customers now have easy access to offers and information from a large number of suppliers. Developing a long-term relationship with a selected group of customers requires a company to implement key account management strategies and objectives that are aligned with the company's global strategies and goals. The company must first define its analysis criteria before conducting a customer portfolio analysis in order to identify and select key accounts. The topic of this paper is about determining the criteria for key account selection, performing an analysis of the customer portfolio, and making a final selection of key accounts, as well as determining the requirements for generating additional value for products and services for customers who, after selection, are considered of particular importance for the business, also known as key accounts.
Copyright (c) 2021 Miloš Zečević (Author) https://creativecommons.org/licenses/by-nc/4.0
FINANCIAL ANALYSIS AND ITS INSTRUMENTS IN THE FUNCTION OF BUSINESS MANAGEMENT
Modern business is characterized by constant changes and intense competition. That is why companies must react in time and invest financial and human resources in measuring performance, in order to achieve business goals. Thus, companies will be successful in achieving planned goals, such as profit, competitiveness and increasing market share, if they continuously assess their performance and monitor their progress. Such progress can be assessed as financial, but also non-financial. The aim of this paper is to present and explain the tools and instruments used to measure the financial performance of economic entities. The paper especially emphasizes the relations between the financial performance of the company and other organizational business results in the context of establishing efficient financial engineering and business management.
Copyright (c) 2021 Vladan Vučić (Author) https://creativecommons.org/licenses/by-nc/4.0
PROGRESSION MODEL IN ADAPTIVE E-LEARNING SYSTEM BASED ON LEARNING OUTCOMES
This paper presents one of possible progression models in adaptive e-learning system, based on learning outcomes.
Copyright (c) 2021 Sasa Ivanov (Author) https://creativecommons.org/licenses/by-nc/4.0
QUALITY MANAGEMENT AS A DETERMINANT OF HEALTHCARE USER SATISFACTION
Improving the quality of work of health care institutions, i.e., health care, as an integral part of daily activities of health workers and all other employees in the health care system, is a continuous process whose goal is to achieve higher levels of efficiency and effectiveness, as well as greater user satisfaction. Quality health care is one that enables the organization of resources in the most effective way, in order to meet the health needs of the patients for prevention and treatment, in a safe way, without unnecessary losses and at a high level of their requirements. The vision of continuous quality improvement is to achieve safe and secure health care, which is developed by joint efforts of all key actors in the health system in the interest of the patient. Recommendations for improving the quality of health care and the functioning of the entire health system include: further development and incorporation of quality standards in the operations of health institutions, improvement of information systems as a way to promote the quality of the entire system, ensuring sufficient funding, investment in prevention, development of quality indicators, the system of tracking and records to enable rapid reporting. It is important to recognize and respect the different dimensions of quality and set realistic expectations and create a balanced health system in accordance with them.
Copyright (c) 2021 Nataša Đorić, Šćepan Sinanović, Ivan Vukosavljević (Author) https://creativecommons.org/licenses/by-nc/4.0
A NEW APPROACH TO DECISIONMAKINGRESEARCH AND THE KEY ROLE OF THE ORBITOFRONTAL CORTEX
Decision-making is the key factor of every management process, as it affects the further course of events that are to be decided on. In that manner, the human mind is the one making decisions,while influenced by various factors (desires, motives, emotional state of the decision-maker etc.). The key factor, that is responsible for any decision that has been made is the Orbitofrontal Cortex (OFC), located in the frontal part of the human brain. Therefore, by acknowledging the importance of OFC and combining it with what is already known in the field of “predictive analytics”, this paper will deal with the new approach to decision making research. A special reference will be made in a case study, in the field of agricultural science (based in South Srem area), in which it will be shown how some of the farmers’ decisions may lead to potential risks and dangerous situations later on.
Copyright (c) 2021 Milan Stanković, Andjela Marčetić (Author) https://creativecommons.org/licenses/by-nc/4.0
CLASSICAL APPROACHES AND CONTEMPORARY THEORETICAL MODELS OF EXPLANATION OF CLASS/STRATUM SOCIAL INEQUALITES
It is well-knowm that the issues of social inequality, classes, class relations and class structure have been studied from sociological, political and economc perspectives. In the sociological research, Marx, Durkheim and Weber represent classical approaches to the study multidimensianal phenmenon such as social inequality, from one to another of which most modern theory originates. The main objective of this paper is to demonstrate that reading of classical and new studies dealing with social classes and stratification, provides a useful framework for productive integration of the various perspectives of social inequality. It is based on the sociological traditions rooted in the theories of Marx, Dukhemim and Weber. This paper highlights the practical value of statification theory in order to examine the complexity of contemporary social inequalities, shaped, mostly, by the globalization process and hegemony on neoliberal ideology. This aricle indicates that, despite some recent studies advencing the irelevance of class approach, class analyis remains an inevitable tool to undertand and explain social structure and inequalities.
Copyright (c) 2021 Milovan Vuković, Aleksandra Vuković (Author) https://creativecommons.org/licenses/by-nc/4.0
THEORETICAL FUNDAMENTALS OF LOOKING FOR PERSONS AND OBJECTS FROM HELICOPTERS
The paper discusses visual observation (searching for objects) because it is the basic way of using police helicopters when searching for persons and objects on the ground. The use of police helicopters with special sensors requires special knowledge and cannot be simply explained in one paper. Searching for objects is a very complex task, because in principle flights are performed at low altitudes and in sweeping flight with a number of specifics in the management and control of helicopters, which make it difficult to find, especially small objects such as people.
Copyright (c) 2022 Nebojša Đokić (Author) https://creativecommons.org/licenses/by-nc/4.0
SECURITY ASPECTS OF TELECOMMUNICATIONS AND POSTAL TRAFFIC IN THE REPUBLIC OF SERBIA
The issue of security is topical in all spheres of life. The secrecy of personal telephone, electronic and other forms of communication is an imperative for every modern man today. The most can be learned about each person by penetrating his intimate sphere, which is most effectively reached through his communication with other persons. Also, the issue of secrecy of telecommunication and postal traffic has always been important, both for the users of these services, and for the state and the legal order, which was put in the function of protecting the secrecy of telecommunication and postal traffic .In this paper, the author presents positive legislation and legal solutions in the field of protection of secrecy of telecommunications and postal traffic, as well as the recorded types of their abuse in practice. Also, special attention is given to the permitted forms of interception of telecommunication and postal traffic in order to protect higher interests.
Copyright (c) 2022 Ratomir Antonović, Anđela Marčetić (Author) https://creativecommons.org/licenses/by-nc/4.0
INTELLIGENCE AND CRIMINAL OPERATIV - LINE FORM OF OPERATIONAL ACTIVITY
Criminal operative is a form of work of members of the police and other authorized officials, on collecting, controlling and checking the collected data on criminals, their movement, hiding loot and preventive work with perpetrators of crimes and other potential offenders. Operative is a special form of work on collecting and checking available data, in the field, direct contact of police officers and citizens in a certain place, with elements of community policing. The trust of police officers, which has been built over the years in practical work and communication with citizens and perpetrators of criminal acts, creates conditions for operational work, based on respect for ethical and security rules in working with providers of operational information. Operational work is very important in preventing, detecting and proving the preparation for the commission of a criminal offense by certain persons, as well as for the successful detection and finding of perpetrators of criminal offenses and stolen property. Through operative work, members of the police achieve significant results in the speed of detecting and proving the committed criminal act, which fulfils the preventive role of the police so that everyone who commits a criminal act is found and punished.
Copyright (c) 2022 Goran Mladenović, Tomislav Radović, Iva Milovanović (Author) https://creativecommons.org/licenses/by-nc/4.0
LEGAL REGIME OF DANUBE NAVIGATION AND THE DANUBE STRATEGY IN THE CONTEXT OF THE DEVELOPMENT OF ECOLOGICALLY ACCEPTABLE TOURISM IN THE REPUBLIC OF SERBIA
The current tendencies of regionalization and subregionalization in the European Union are burdened by the political, legal and social circumstances in which our country, the Danube region, and even the entire European community find themselves. Hence, there is a need for an analysis of the most important legal sources, which regulate the complex relations in the connection and cooperation of the Danube countries in the process of building a strong social and economic society. Such legal sources are, first of all, traditional international agreements (Belgrade Convention, Bratislava Agreement, Budapest Convention and Geneva Convention - SVN) which regulate the navigation regime on the Danube, and then, the Danube Strategy as a legal document adopted in 2010 by European Union for the Danube region, which is clearly recognized through Chapter 14 and Chapter 21 in the negotiations for our country's accession to the EU. The Danube Strategy regulates the area of connecting the countries of the Danube region, environmental protection, building prosperity and the area of institutional strengthening of this region. Given that our country is a signatory to the Danube Strategy, as well as that this strategy regulates very important economic, social and cultural areas of life, there is a need for its analysis. It should be especially emphasized that in the future, a new enlargement methodology will be applied in the relations between Serbia and the EU, which is based on the idea that instead of individual chapters, more gender classes will be opened in the future.
Copyright (c) 2022 Milan Stanković, Saša Virijević Jovanović, Anđela Alijević (Author) https://creativecommons.org/licenses/by-nc/4.0
OBSERVATION AND TESTING METHODS IN ENVIRONMENTAL AWARENESS RESEARCH
This paper points out the main advantages and disadvantages of observation and survey - empirical research techniques that are, among other sciences, widely used in the sociology of environmental protection, social ecology, political ecology, and related fields. Observation and survey techniques are indispensable in studying various environmental concepts such as environmental awareness, sustainable development, and the like. Given the frequent use of different testing procedures, likewise measuring instruments (surveys and interviews, in the first place), different testing techniques are explained. Authors have paid attention to the division of research procedures according to the purpose (descriptive and analytical). Finally, observation and testing techniques are considered in a comparative plane and the relationship of testing to other methods.
Copyright (c) 2022 Milovan Vuković, Danijela Voza, Aleksandra Vuković (Author) https://creativecommons.org/licenses/by-nc/4.0
SOCIAL COMMUNICATION AND COMMUNICATIVE MODELS
The second half of the 20th century is characterized by unprecedented progress and expansion of means for the transmission and distribution of information and the rapid development of various activities in the field of mass communications. The dynamics of conquering the public sphere in all domains - production, economic, political, cultural, sports, etc., modern communication models: providing information, publicity, marketing, advertising, propaganda, disinformation, public relations (PR), can rightly be considered the main bearers of social communication among the people of the last five decades of the second millennium. It is, above all, about constant communication, constant informing the public and various activities of certain social entities (in the production area: labour organizations, private and state companies, public services; in the political area: state institutions, authorities, parties, associations and individuals etc.).
Copyright (c) 2022 Andon Kostadinović, Marija Ilijevska Kostadinović (Author) https://creativecommons.org/licenses/by-nc/4.0
MANAGEMENT IN THE FUNCTION OF MONITORING AND IMPROVEMENT OF THE WORK OF EMPLOYEES IN EDUCATION
Human resource management is constantly chan-ging and improving, following modern trends, challenges and changes. The relations of superiority and subordination give way to the relations of cooperation and creative solution of set goals, raising the self-confidence, selfawareness, integrity and initiative of the employee to a higher level. An employee who is respected, valued, adequately rewarded and satisfied with his status and overall position in the school, is motivated for the greatest achievements. In order to be able to respond to new tasks, future school principals must constantly deepen their knowledge in various fields and develop competencies for managing, monitoring and improving the work of employees. The specificity of educational institutions is that the basis of all processes are people or teachers without whom there is no successful school. In that sense, caring for human resources is the most important task for the school principal. To meet the demands of the present moment, the director must have confidence in himself, a sense of the future, must be democratic but also authoritative when necessary, self-critical, easily establish contacts with people, enjoy the reputation and trust of employees and associates, firm and resilient, energetic, determined and persistent, brave, consistent, patient at all times, a good organizer, to decide and enable others to participate in decision-making, creative, to lead on the basis of set goals. This set of characteristics and abilities is expected by all school actors, including legislators, parents and teachers. For that reason, human resource management is a very important factor of development, because the quality of management depends on the prosperity and development of the school, but also the wider community.
Copyright (c) 2022 Tatjana Marinković, Dalibor Tvrdišić (Author) https://creativecommons.org/licenses/by-nc/4.0
SERBIA 2030: SUSTAINABLE DEVELOPMENT AGENDA - CHALLENGES AND LIMITATIONS
At the annual summit in September 2015, the United Nations Assembly adopted a Resolution on Sustainable Development entitled Transforming our world: the 2030 Agenda for Sustainable Development. The 2030 Agenda is a universal document and the signatory states are expected to mobilize all resources in order to achieve the goals by 2030. A total of 17 goals have been defined, which together include three dimensions of sustainable development - economic growth, social inclusion and environmental protection. The Republic of Serbia has participated in the development and writing of the Sustainable Development Agenda, however, despite the commitments, it seems that sustainable development is not a generally accepted paradigm of development in Serbia. This is primarily related to social inclusion and poverty reduction, as well as environmental goals. The aim of this paper is to point out that it is necessary to reaffirm the basic postulates of the sustainable development agenda.
Copyright (c) 2022 Vladan Vučić (Author) https://creativecommons.org/licenses/by-nc/4.0
INTERNET AND MODERN INFORMATION TECHNOLOGY IN THE FUNCTION OF SOCIETY DEVELOPMENT
The development of modern information technology has changed the world around us, but also the world within us. The Internet has begun to shape our development, behavior, and social norms that can be interpreted through phenomena related to technology and human behavior in virtual reality taking place on the Internet. This means that technology has a huge impact on everyday human life. When we talk about modern technologies, we often think only of smartphones, the Internet and social media as the main factors that have significantly changed our lives, social relations, but also health. And often they pay attention only to their negative sides. With good reason, because negative side effects are not uncommon.
Copyright (c) 2022 Siniša Franjić (Author) https://creativecommons.org/licenses/by-nc/4.0
SHADOW ECONOMY IN SERBIAIN THE TIME OF COVID 19 PANDEMIC
Even as a field of study, the shadow economy is a very complex phenomenon. Although primarily related to underdeveloped and developing countries, shadow economy is present in highly developed countries as well, which indicates its immense scope. The size of shadow economy in the earlier periods has varied, depending on many factors. The objective of this paper is to show the size of shadow economy in Serbia, with particular emphasis on production of goods and services mostly consumed within the households and on illicit employment in the time of COVID 19 pandemic.The fact that there are no universally accepted methods for measuring shadow economy, but a combination of various estimate methods is used instead, adds to the problem. In this paper, we will also discuss the measures that result in reduction of shadow economy. These well-known measures include improvement of business environment and macroeconomic stability, increase of registered GDP, recovery of labour market, improved inspection activities, stricter penalty policy and more efficient collecting of tax charges. Therefore, by implementing specific measures a country can have a direct impact on the size of the shadow economy, butbefore that the country must first consider complex and often opposed relations thatmight result from its decisions.
Copyright (c) 2022 Boban Dašić, Svetolik Kostadinović, Ivan Kostadinović (Author) https://creativecommons.org/licenses/by-nc/4.0
POLITIKA ZAŠTITE KONKURENCIJE I EFIKASNOST TRŽIŠTA
Copyright (c) 2023 Milan Stanković (Author) https://creativecommons.org/licenses/by-nc/4.0